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Good news for white label ticketing companies:

Online Event Ticket Sales Market Research Report | Online Retail | Online Lifestyle Services | May 2014

Volume cranked: Higher incomes and a focus on customization will drive ticket sales

Industry Analysis & Industry Trends

While spending on concerts and other events slowed during the recession, the growing popularity of the internet has boded well for the size and profitability of the industry. Many existing participants are expanding their product and service offerings and extending their reach, and new entrants are catering to niche audiences and clients. As the economy slowly rebounds and consumers start to loosen their purse strings over the next five years, the number of event tickets purchased online will rise as well....

Industry Report - Industry SWOT Analysis Chapter

The Online Event Ticket Sales industry is in the mature stage of its life cycle, highlighted by its steady growth of industry value added (IVA). IVA is a measure of the industry's contribution to the US economy. Over the 10 years to 2019, IBISWorld expects industry IVA to grow at an average annual rate of 5.0%, slightly faster than GDP growth of 2.7% per year on average during the same period.

The number of industry participants has grown at a slow 2.1% annualized pace over the five years to 2014 and is expected to slow further to 1.9% per year on average over the five years to 2019. Although the number of websites selling tickets is increasing, existing operators are consolidating to maximize returns...

Why A White Label Solution Is Easier Than Building Your Own

Article from: ENTREPRENEURS 6/03/2014

As an entrepreneur with a business problem, your first instinct may be to try do-it-yourself solutions. After all, that’s what entrepreneurship is all about, right?

  • Not always. In many cases, building a customized solution from scratch in an attempt to meet the exact specifications of your business can be a setup for failure. That’s because building your own solution can lead you to:
    Reinvent the wheel, making mistakes that others before you have already made and mastered
  • Dramatically slow down your time to market, as you try to troubleshoot and increase your learning curve outside your core competency
  • Spend too much money developing tools and solutions that already exist in other formats
  • Miss out on resources and expertise in the specific space where you need a focused solution

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How Can Your Event Use Twitter Analytics?

Twitter is a powerful tool for event organizers. They spend many hours developing marketing strategies specific to Twitter to get followers excited about their event. Fortunately, Twitter has followed suit and significantly updated its analytics offering over the past year so event organizers are able to gain better event insights.

If you’re new to Twitter Analytics, don’t fret. We’ve outlined some useful features to help you gain insight on your event:

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7 Questions to Ask When Considering an Event App

August 6, 2015 | AUTHOR: Guest Author | POSTED IN: event technology

This is a sponsored post written by Justin Gonzalez, Marketing Communications Manager, DoubleDutch. More information about Event Manager Blog’s sponsored posts.

Read more at http://www.eventmanagerblog.com/7-questions-to-ask-when-considering-eventapp#QlBbuw5gV3r4Viqw.99

Back in 2011, roughly 9% of events offered mobile apps as part of the attendee experience (MPI, 2014). Fast-forward to the present, and the event technology landscape has changed dramatically, with a recent study projecting that 86% of US planners will use mobile event apps by 2016. Event apps have evolved into so much more than a digital agenda, but with all the bells and whistles that event app providers are offering, how do you discern between necessity and frivolity?

We decided to answer these questions in our newly released ‘Event Apps for Dummies’, but here is a sneak peek at the top seven questions every event organizer should be asking when considering an event app:

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4 Reasons You Should Be Doing Giveaways

Event Giveaways

Let’s face it, everyone loves free stuff! For an event organizer, ticket giveaways and contests can be a great way to increase event revenue and event awareness.

We’ve outlined a few benefits to consider when deciding if ticket or merchandise giveaways are for you.

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