Why Tracking Pixels are Critical To Your Event Marketing Success
A digital marketing strategy’s success lies in your ability to measure how much bang you get for your buck. That’s where tracking pixels come in. Tracking pixels record events, such as a ticket purchase, and collect user profiles from an HTML code snippet placed on any website page. By integrating this code with your event ticketing partner’s system, you can place pixels on your event listings and final receipt pages to measure the health of all of your online advertising campaigns!
Our event experts know the important role tracking pixels play, so we built our Marketing Account Integrations right into our system. Easily implement your tracking through our Marketing Dashboard for Google Analytics, Facebook, AdWords, Twitter, and many other popular platforms you’re already using! It’s never been easier to seamlessly collect the data you care about.
Learn more about how tracking pixels can improve your marketing strategy: